Step aside, Midjourney, Adobe's entering the AI renderer ring with Firefly.
The biggest thing about it? Firefly's built for commercial use. It was only trained on public domain, openly licensed images... plus Adobestock (which has hundreds of millions of professional grade images).
Adobestock contributors will, apparently, be compensated; they're working on it.
So they say.
Adobe's going to integrate Firefly into Adobe Creative Suite all over the place. It'll be inescapable. Right there on your interface, a click of a button away. On the most used design and illustration software in existence.
AI Renderering is going mainstream commercial, baby.
Firefly is designed from the ground up for just that. Text, vector, raster... holy crap they are ambitious little heinzelmännchen, aren't they?
I've been wary of the AI renderers for a little while, both in regards to copyright, and the unethical sourcing of imagery, which Adobe's... solved? That and embedding it into products designers use every day is going to make it awfully tempting.
From their site:
- First Adobe Firefly model will empower customers of all experience levels to generate high quality images and stunning text effects
- Adobe launches beta of first Firefly model focused on commercial use
- Adobe Firefly will be integrated directly into Creative Cloud, Document Cloud, Experience Cloud and Adobe Express workflows
- Adobe will introduce “Do Not Train” tag for creators who do not want their content used in model training; tag will remain associated with content wherever it is used, published or stored
- Adobe is planning to enable customers to extend Firefly training with their own creative collateral, generating content in their own style or brand language
Holy crap.
Things are changing.
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